This award will be given to small developments that have used the best design and quality to create desirable, affordable and inspiring environments in which people wish to set up their first home. The award is for schemes of fewer than 35 homes.

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Family Mosaic | Lennard Road


Family Mosaic, now part of the Peabody Group, created an affordable and high-quality development that appealed to the varying audience of first time buyers. At Lennard Road, a 100% affordable housing development, Family Mosaic successfully created a popular, modern collection of homes. The development compromises 26 one, two and three bedroom apartments, including 17 for shared ownership and nine for affordable rent. It offered first time buyers, comprising young professionals, couples and families, a great opportunity to get on to the property ladder with prices starting at just £87,000 for a 30% share of a one bedroom apartment.

Plumlife | The Firs

The Firs development, by leading affordable housing specialist Plumlife, was created to appeal to local buyers looking for modern and affordable living in the heart of Salford. The development consisted of 30, two and three bedroom terraced homes, specifically aimed at family buyers and working professionals. All homes featured a modern layout with light and spacious rooms, efficient energy saving systems and contemporary designs with allocated parking spaces – perfect for a growing family. Homes were for sale through shared ownership and proved to be a great way for local first time buyers to step onto the property ladder in an established community. Demand was incredibly high and all properties were reserved within two weeks of our VIP launch. We worked with Salford Council to ensure only buyers with a link to the area could purchase a home.

Southern Home Ownership | London Lane

London Lane is a stunning new development close to London Fields, offering the best about modern day living. It has been cleverly designed to provide distinctive, innovative, boldly designed homes today’s Londoners are looking for. London Lane offers one bed apartments to family homes close to the tech hubs of Old Street, the financial centres of the City and Canary Wharf, the studios of Hackney Wick or the media heartlands of Soho and Fitzrovia. London Lane will be contributing to the future of the housing market by reinvesting 100% of the profit to build new homes and improve existing ones.