This award is looking for the best news outlet that provides helpful and useful information, either in print or online, to help first time buyers on to the property ladder. The coverage must reach out to at least 1,000 readers and should provide regular articles aimed to those looking to buy their first home.

First time buyers often look to the media to help them make informed purchasing decisions. It is therefore the responsibility of the team of writers and the editorial team to provide accurate and relevant information through their coverage.

Judges will also be looking at:

A variety of news articles offering details of relevant first time buyer issues Visual appeal
Inspirational stories designed to encourage readership from a FTB audience


MILLER HOMES - property portal 2017

Miller Homes’ fully-responsive website is not just an online tool, it’s central to their marketing strategy. All features on their website have been designed with the user in mind e.g: when searching for their new home, users receive actual properties for sale in the results and not just a list of the developments Miller Homes are building. Social media logins have been introduced and, once registered, users can choose to receive personalised plot alerts by email or SMS, save their favourite developments and book appointments. They will also be greeted with a personalised message on return visits and their most recently viewed properties will be displayed, alongside those that may be of interest. Miller Homes have ensured all content on the website is fully trackable, clear and engaging, by including lots of videos, interactive development plans, social sharing icons, galleries of photography, virtual tours, development fly-throughs and practical mortgage, Stamp Duty and Help to Buy calculators.


For first time buyers, there are few things as life changing as taking those first exciting steps on the property ladder and finally finding and buying your perfect first home. is a dedicated new homes portal, featuring properties from the UK’s leading house builders. is committed to bringing you one step closer to your first house, flat or apartment. With free buying guides and a comprehensive database of homes for sale throughout the UK, finding your ideal new home has now never been easier. You can filter by location, or development, see where your new home is, while also being able to request or download property information and online brochures direct from the developers. makes your new home search hassle free, by bringing you the most relevant information you need, ensuring you’re the first to learn of new developments being built in your area and the very latest special offers and incentives available from the UK’s leading developers.



Zoopla’s vision is to be the consumer champion at the heart of the home and their mission is to be the most useful resource for consumers when finding, moving or managing their home. Zoopla is the UK’s most comprehensive property website, helping first time buyers to research the market and find a home, by combining hundreds of thousands of property listings with market data and local information.